Penka

Penka is a B2B2C fan engagement and gamification platform designed for sportsbooks, media companies, and entertainment brands with sports-focused audiences. The platform helps partners improve user retention, community interaction, CRM, acquisition, and gamification through prediction games, trivia challenges, group competitions, rewards, and peer-to-peer betting features where permitted. Penka works with iGaming and media brands across Europe, Japan, and Latin America, offering white-label or embedded solutions that turn sports fans into active communities.