iGaming Centre
Back to Suppliers
UltraPlay

UltraPlay

Platform Providers
Visit Website

Social Links

LinkedInXFacebookInstagramYouTube

Description

UltraPlay: Premier iGaming Software & Esports Betting Solutions

UltraPlay, established in 2010 and based in Sofia, is a leading B2B iGaming software provider. Specializing in high-performance betting solutions, UltraPlay pioneered the esports and cryptocurrency gambling sectors. As part of the ODDS Group, the company offers robust platforms designed for modern iGaming operators.

Company Overview

Founded in 2010, UltraPlay has become a key player in the iGaming software landscape. The Sofia-based provider is now a vital component of the ODDS Group, alongside ODDS.gg and NFTpay.GG. Their focus remains on delivering specialized, high-performance betting solutions globally.

Key Solutions & Platform Capabilities

UltraPlay provides comprehensive, modular, and turn-key platforms for online operators. These solutions are recognized for their stability and extensive market coverage, including over 34 competitive esports games and more than 70,000 live events monthly. The platform supports an omnichannel platform approach, ensuring seamless user experiences across various touchpoints. Operators benefit from full control over their brand identity through a "Total Ownership" business model, leveraging UltraPlay’s pre-certified technical stack. Explicit API integration capabilities enable custom development and seamless connection with existing systems, ideal for enterprise gaming solutions.

Technology & Innovation

The firm integrates advanced data analytics and blockchain technology to help operators target younger demographics like Millennials and Gen Z with innovative crypto solutions. Their operational strategy prioritizes a "cloud-first" approach, utilizing IONOS Cloud to guarantee high availability and sub-second latency for live betting across global markets. This robust infrastructure is essential for reliable iGaming software.

Products & Services

  • Sportsbook Platform

    A high-performance sports betting engine covering 100+ sports, 70,000+ live events per month, 3,000+ markets, with features like customizable odds, gamification mechanics, dynamic margins, and bonus engine flexibility

  • Esports Integration (iFrame & API)

    Embedded eSports betting modules (iFrame/API) covering events like StarLadder, BLAST Pro Series, WESG, DreamHack, and more—designed for quick launch and deep engagement.

  • iGaming Platform (Casino Engine)

    A modular casino platform offering slots from 50+ major providers, seamless crypto payments, and an operated, high-control environment.

  • Payment Processing Platform

    Unified payments gateway supporting fiat and crypto transactions—including Visa, Skrill, Coinspaid, and altcoins—for streamlined financial operations.

  • Affiliate Management Platform

    Built-in tracking, commission management, and analytics tools for affiliate operations, integrated within the UltraPlay ecosystem.

  • KYC & Risk Management Suite

    Comprehensive player verification, fraud detection, and AML risk tools to ensure compliance and fraudulent activity mitigation.

  • White-Label Solutions

    Sportsbook White-Label – Fully branded sportsbook deployments with custom front-end, managing licensing, trading, and joint UI/UX frameworks. Casino White-Label – Quickly launch online casinos with full content library, crypto support, and bonus engines. Crypto Casino Solution – Specialized for crypto-first market entry with full digital-asset support. Turnkey Multi-Vertical Casino – End-to-end solution covering sportsbook, casino, payments, affiliate, and player management.

No articles, games or jobs available for this supplier.