Trackbox helps casino brands see which affiliates bring in players, what those players contribute and where acquisition spending delivers results.
Developed by Tigloo Ltd., the platform brings affiliate tracking, partner management, traffic distribution and performance reporting into one place. Operators can follow the player journey from the first click through registration and deposit to long-term value, connecting acquisition activity with the revenue it generates.
That visibility gives affiliate teams a practical basis for their decisions. They can compare partners, review player behaviour, set qualifying deposit conditions and adjust commercial terms around performance.
Reporting covers metrics such as gross gaming revenue, deposit amounts, betting activity and chargebacks, helping operators assess the quality of the players behind each campaign.
Trackbox also serves affiliate networks, agencies and individual affiliates working across iGaming and finance. Its SmartBoxes technology distributes traffic between brands according to predefined rules, including redirecting leads when the first destination is unsuitable.
The platform is available on a fixed monthly subscription, with no platform commissions or revenue share charges. Dedicated account management and live technical support accompany the software, giving clients a direct point of contact for setup and day-to-day use.
For casino businesses building or expanding an affiliate programme, Trackbox brings the core work together: tracking acquisition, managing partner relationships and understanding which sources contribute lasting value.