PartnerMatrix

PartnerMatrix is a full-cycle affiliate ecosystem built for iGaming operators who need control, visibility, and measurable performance.

At its core is affiliate management and tracking software designed to manage partners, control commissions, and track performance across multiple brands and GEOs.

The platform is fully customisable, supports flexible commission models, and delivers real-time reporting with built-in fraud control. The platform is extended by an integrated Affiliate Management Service, where senior affiliate managers handle recruitment, onboarding, optimisation, compliance, and reporting. Operators retain full visibility and control while execution is handled by the PartnerMatrix dedicated team.

Alongside this, the PartnerMatrix Intelligence tool provides a clear view of the market. It monitors over 138 million affiliate pages, millions of iGaming keywords, and thousands of brands across 80+ GEOs, showing where traffic comes from, where it is lost to competitors, and where to grow.

A multi-level Agent Management System adds support for offline and hybrid traffic models, allowing operators to manage agent networks alongside digital affiliates in one back office.

Trusted by 500+ brands and 170,000+ affiliates, PartnerMatrix combines software, intelligence, and execution into one model. The result is faster decisions, stronger affiliate performance, and full control over revenue drivers.