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Trueplay
CRM & Player Management
Description
Trueplay is a B2B technology provider that offers a "Loyalty Booster Suite" powered by blockchain and tokenization. They help iGaming operators increase player retention and lifetime value by introducing "Play-to-Earn" and "Hold-to-Earn" mechanics. By allowing casinos to issue their own branded loyalty tokens, Trueplay transforms the traditional cashback model into a transparent, gamified asset system. Their platform is designed to build trust between the operator and the player through verifiable, decentralized tracking of rewards and fair play.
Products & Services
Tokenized Loyalty Programs
Custom branded tokens that players can earn and hold for rewards.Play-to-Earn Mechanics
Integrating gamified rewards directly into the user's gaming experience.Blockchain Analytics
Providing transparent and immutable tracking of all player loyalty transactions.
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