iGaming Centre Weekly Digest 9–13 March 2026

Each week, we bring you a concise overview of the most important developments across global markets, technology, regulation, partnerships, and innovation – carefully curated to keep professionals informed, focused, and ahead of the curve.

This Week in iGaming – Quick Headlines

• SlotCatalog & Evoplay unveil data-driven casino game design with Uncrossable Rush
• Brightstar Lottery earns first S&P Global Sustainability Assessment score
• WSOP free-to-play poker game introduces new blackjack mode across platforms
• Underdog acquires CFTC-registered exchange to launch prediction markets
• Adjust report shows gaming app sessions grew in 2025 as retention drives growth
• bet365 launches “Winning is Everything” brand campaign in the U.S. and Canada
• Bally’s Corporation to release Q4 and full-year 2025 financial results on 16 March
• Tom Horn Gaming releases Candy Coins Hold & Win slot with 27,000x max win
• SYNOT Games partners with Admiralbet to expand iGaming presence in Bulgaria
• EveryMatrix secures Cashpoint omnichannel platform deal in Denmark
• Kaizen Gaming acquires AI sports trading provider GameplAI
• Endorphina Club Party returns to Prague during the GamingTECH CEE Awards

SlotCatalog and Evoplay Showcase Data-Driven Slot Design with Uncrossable Rush

SlotCatalog and Evoplay have collaborated on Uncrossable Rush, an instant-format casino game developed using data-driven design insights from slot analytics. By combining SlotCatalog’s player behaviour data with Evoplay’s game development expertise, the project aims to create fast, intuitive gameplay experiences optimised for short sessions, mobile play, and repeat engagement.

Brightstar Lottery Earns First S&P Global Sustainability Assessment Score

Brightstar Lottery has received its first score in the S&P Global Corporate Sustainability Assessment (CSA) as a pure-play lottery company, achieving a score of 56, which is nearly double the industry average of 31. The company has also been included in the S&P Global Sustainability Yearbook 2026, recognising its performance across environmental, social, and governance criteria.

WSOP Free-to-Play Poker Game Adds Blackjack Mode

Playtika’s World Series of Poker (WSOP) free-to-play mobile game has introduced a new Blackjack game mode, expanding gameplay options beyond its core poker formats. The update includes the Poker Power Jackpot side bet mechanic and launches across web, iOS, and Android, giving players additional ways to engage with the WSOP platform.

Underdog Acquires CFTC-Registered Exchange to Expand Prediction Markets

Underdog has acquired Aristotle Exchange DCM and DCO, both registered with the U.S. Commodity Futures Trading Commission (CFTC), enabling the company to launch its own federally compliant prediction market exchange. The move allows Underdog to expand its prediction markets offering with sports event contracts and other event-based markets under its own regulated infrastructure.

Adjust Report: Gaming App Sessions Grew in 2025 as Retention Becomes Key Growth Strategy

Adjust’s Gaming App Insights Report 2026 shows that global gaming app sessions increased year-over-year in 2025, with studios increasingly prioritising player retention, engagement, and long-term value over pure user acquisition. Strategy games recorded the strongest growth at 57% YoY session increases, while installs for slots, casino, and casual games also rose significantly.

bet365 Launches “Winning is Everything” Brand Campaign Across North America

bet365 has launched its new “Winning is Everything” brand campaign across the United States and Canada, introducing a refreshed creative direction and visual identity aimed at passionate sports bettors and casino players. The campaign debuts during UFC Fight Night broadcasts and will run across TV, digital, social, audio, and out-of-home channels as the operator expands its North American presence.

Bally’s to Report Q4 2025 Financial Results on 16 March

Bally’s Corporation announced it will release its fourth-quarter and full-year 2025 financial results after market close on 16 March 2026, followed by an investor update. The global entertainment and gaming company operates 19 casinos across 11 U.S. states, a casino in the UK, and the Bally Bet sports betting platform, while continuing development projects in Las Vegas, Chicago, and New York.

Tom Horn Gaming Releases “Candy Coins” Hold & Win Slot

Tom Horn Gaming has expanded its slot portfolio with the launch of Candy Coins, a Hold & Win title designed for modern players seeking fast gameplay and high win potential. The five-payline slot features a maximum win of up to 27,134x the bet, along with a Hold & Win bonus, Coin Grab feature, and Bonus Buy option aimed at boosting engagement and retention.

SYNOT Games Partners with Admiralbet to Expand in Bulgaria

SYNOT Games has entered a strategic partnership with Admiralbet, one of Bulgaria’s leading casino operators, to expand its presence in the Balkan market. The agreement will see Admiralbet integrate a selection of SYNOT titles, including 40 Coins of Chance and 100 Stunning Fruits, strengthening the operator’s casino offering and supporting SYNOT’s regional growth strategy.

EveryMatrix Secures Omnichannel Platform Deal with Cashpoint in Denmark

EveryMatrix has signed a landmark omnichannel turnkey platform agreement with Cashpoint, Denmark’s leading retail and online sports betting operator and part of the Merkur Group. The deal will see EveryMatrix power more than 1,000 betting terminals across 230+ retail locations, alongside a new online sportsbook and the brand’s first online casino launch planned for the second half of 2026.

Kaizen Gaming Acquires GameplAI to Strengthen AI-Driven Sports Trading

Kaizen Gaming has acquired GameplAI, an AI-powered sports trading and analytics provider, to strengthen its proprietary sportsbook capabilities across trading, player markets, and performance analytics for the Betano platform. The integration aims to enhance automation, risk management, and data-driven trading tools, while GameplAI will continue operating its B2B services for external partners.

Endorphina Club Party Returns to Prague During GamingTECH CEE Awards

Endorphina has announced the return of its Endorphina Club Party in Prague on 24 March, held alongside the HIPTHER Prague Summit and the GamingTECH CEE 2026 Awards at the Buddha Bar. The exclusive evening will bring together industry professionals for luxury dining, premium entertainment, and high-level networking in one of Prague’s most iconic venues.